BTC/USD
$ 5,521  -0.98%
BTC/EUR
€ 4,815  -0.79%
BTC/CNY
¥ 39,236  -0.92%
BTC/GBP
£ 4,330  -0.32%
BTC/RUB
₽ 385,827  -1.55%
BTC volume
$ 1.69B
Altcoin volume
$ 5.89B
Crypto market cap
$ 173.92B
Ubex UBEX
Artificial Intelligence in Advertising
Start date 21. May 2018 End date 30. Sep 2018
Information At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability. Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers.

Ubex aims to solve the problem of low confidence in the purchase of digital advertising. Smart contracts allow for making the relationship of advertisers and publishers (owners of ad slots on sites) as transparent and fair as possible, as well as minimizing the risks for all parties. By applying such an approach, Ubex allows passage from the traditional pay per click scheme to the model of payment for targeted actions, the most fair and interesting model for advertisers.

Links
  Blog   LinkedIn
  Whitepaper   Bitcointalk
  Reddit   Slack chat (not available)
  Facebook   Telegram chat
  Twitter   Github
Ubex UBEX
Artificial Intelligence in Advertising
Start date 21. May 2018
End date 30. Sep 2018
Information
At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability. Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers.

Ubex aims to solve the problem of low confidence in the purchase of digital advertising. Smart contracts allow for making the relationship of advertisers and publishers (owners of ad slots on sites) as transparent and fair as possible, as well as minimizing the risks for all parties. By applying such an approach, Ubex allows passage from the traditional pay per click scheme to the model of payment for targeted actions, the most fair and interesting model for advertisers.

Links
  Blog
  Whitepaper
  Reddit
  Facebook
  Twitter
  LinkedIn
  Bitcointalk
  Slack chat (not available)
   Telegram chat
  Github