Strategy Adds $532M in Bitcoin, Pushes Holdings Past $64B Amid Expanding Stock Sale Programs

Bitcoin treasury powerhouse Strategy, formerly known as MicroStrategy, has acquired an additional 4,980 BTC between June 23 and June 29, totaling approximately $531.9 million at an average price of $106,801 per bitcoin, according to an SEC 8-K filing published Monday.
With this purchase, Strategy’s total bitcoin holdings have surged to 597,325 BTC, representing over $64 billion in current market value. The company has spent around $42.4 billion—including fees and expenses—across its bitcoin buying spree, translating to an average cost basis of $70,982 per BTC. That figure now equates to roughly 2.8% of bitcoin’s total 21 million supply, giving Strategy a substantial footprint in the market and $21.6 billion in paper profits.
The most recent accumulation was funded through a blend of stock offerings, including the firm's Class A common shares (MSTR) and two newer instruments: Strike (STRK) and Strife (STRF) perpetual preferred shares. In the week prior, Strategy raised:
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$519.5 million from selling 1,354,500 MSTR shares,
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$28.9 million from 276,071 STRK shares, and
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$29.7 million from 284,225 STRF shares.
As of June 29, the firm still has the capacity to issue:
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$18.1 billion in MSTR shares,
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$20.5 billion in STRK shares, and
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$1.9 billion in STRF shares.
These offerings are part of Strategy’s expanded “42/42” capital plan—a roadmap to raise $84 billion via equity and convertible notes for bitcoin acquisitions by 2027. The initiative doubles its earlier “21/21” vision and cements Strategy’s intent to remain the largest institutional holder of BTC.
Co-founder and executive chairman Michael Saylor continues to echo long-term conviction. On Sunday, he previewed the firm’s growing bitcoin count with the phrase: “In 21 years, you’ll wish you’d bought more,” referencing his BTC Prague keynote where he forecasted bitcoin reaching $21 million per coin by 2046.
The new buy follows a smaller June 16–22 purchase of 245 BTC for $26 million, and marks a return to the MSTR ATM after several weeks of focusing on its newer preferred share issuances.
Strategy’s model is gaining traction. At least 134 public companies now hold bitcoin on their balance sheets. Recent adopters include Trump Media, GameStop, Twenty One (Tether-backed), Semler Scientific, and KULR—all following the precedent Strategy helped establish. Meanwhile, Japanese investment firm Metaplanet also added 1,005 BTC this week, bringing its total to 13,350 BTC.
Despite Strategy's current $105 billion market cap trading well above its bitcoin net asset value, analysts at Bernstein maintain confidence, citing the firm’s low debt levels and no repayments due until 2028. Still, some investors remain cautious about Strategy’s premium-to-NAV and the sheer scale of its bitcoin accumulation programs.
As of last Friday, MSTR closed down 0.7% at $383.88, while bitcoin posted a 5.6% weekly gain. The stock rebounded slightly in pre-market trading Monday, up 1.7%.
With its aggressive capital strategy, preferred equity expansion, and a laser focus on bitcoin, Strategy appears set to continue reshaping the corporate treasury landscape—one BTC at a time.
